UKRAINE
Taras Shevchenko National University of Kyiv
Maryna Zhenchenko
Transformation of the Publishing Industry
in the Artificial Intelligence Era
Dr Habil, Assosc. Prof,
dep. of publishing and editing,
the institute of Journalism
Taras Shevchenko National University of Kyiv
Ukraine
LECTURE. International Week
of Lucian Blaga University of Sibiu
2023
PLAN
1. Which AI tools are helpful for journalists, editors, and publishers AT the different stages of the editorial and publishing process?
2. Could AI change authors and arts in book creation?
3. What are the disadvantages and challenges of AI for publishing?
4. How many publishers use AI in their daily work, and what challenges ARe there IN implementing AI solutions?
How many publishers use AI in their daily work, and what challenges IN implementing AI solutions?
How many publishers use AI in their daily work, and what challenges IN implementing AI solutions?
This research is based on the results of an international survey of ~300 participants plus interviews and conversations with industry professionals, including many CEOs and editors.
Only 25% of the survey participants currently work with AI within their companies. This figure is unsurprising when compared with the percentage of participants from companies with no current investments in AI, namely over 60%. The planned increase in investments, from USD 60,000 to USD 138,000, may not be promising, as half of those with no current investments do not plan to change.
THE FUTURE IMPACT OF ARTIFICIAL INTELLIGENCE ON THE PUBLISHING INDUSTRY BY GOULD FINCH AND FRANKFURTER BUCHMESSE. P. 9
THE FUTURE IMPACT OF ARTIFICIAL INTELLIGENCE ON THE PUBLISHING INDUSTRY BY GOULD FINCH AND FRANKFURTER BUCHMESSE. P. 10
THE FUTURE IMPACT OF ARTIFICIAL INTELLIGENCE ON THE PUBLISHING INDUSTRY BY GOULD FINCH AND FRANKFURTER BUCHMESSE. P. 9
Which AI tools are helpful for different publishing departments?
Advantages of AI Tools in the Publishing Industry
1. Editing and Proofreading
- AI tools like Grammarly and ProWritingAid can help editors and proofreaders improve the quality of content.
- These tools can automatically detect spelling and grammatical errors and provide style and tone recommendations.
AI tools for editing and proofreading
Grammarly
AI tools for editing and proofreading
ProWritingAid
Elevator Pitch Deck
AI tools for editing and proofreading
ProWritingAid
AI tools for editing and proofreading
Grammarly
ProWritingAid
2. Content Translation
- AI-based translation tools enable global accessibility and reach for publishers.
- Source: Don. 6 Ways AI Is Helping Digital Publishers To Grow. https://blog.getadmiral.com/6-ways-ai-is-helping-digital-publishers-to-grow
7. Sonix
1. Google Translate
2. DeepL
3. Alexa Translations
4. Bing Microsoft Translator
5. Taia
6. Mirai Translate
- Source: Don. 7 “Best” AI Translation Software & Tools (May 2023). https://www.unite.ai/best-ai-translation-software-tools/
This is not a complete list of all tools, you can read more about the capabilities of different tools in the articles:
- 7 “Best” AI Translation Software & Tools (May 2023)
- The 11 Best Machine (AI) Translation Tools in 2023
Taia
- Taia uses a combination of humans and AI to translate content into many languages. The process for Taia's translations involves humans who first complete the translations by using machine translation to speed up the process.
A major disadvantage of the platform for students is the pricing policy and the lack of free access. The price of the translation will depend on the number of symbols in the text and the involvement of a professional human translator in the translation process.
Sonix
Sonix is an automated audio translator.
- Source: Don. 6 Ways AI Is Helping Digital Publishers To Grow. https://blog.getadmiral.com/6-ways-ai-is-helping-digital-publishers-to-grow
Sonix
Some of the main benefits of Sonix include:
- Good choice for video content creators
- In-browser editor
- Audio-to-audio translations
- Converts audio to text before translating
- Tweak transcripts before translation
- Source: Don. 6 Ways AI Is Helping Digital Publishers To Grow. https://blog.getadmiral.com/6-ways-ai-is-helping-digital-publishers-to-grow
3. Content Recommendation
- AI can predict the most popular topics for journals and newspaper publications based on social media trends or search system data.
- Publishers can use AI algorithms to recommend books, articles, and other content to readers based on their interests, reading history, and other factors. Amazon’s recommendation system is a good example of this.
- Source: Don. 6 Ways AI Is Helping Digital Publishers To Grow. https://blog.getadmiral.com/6-ways-ai-is-helping-digital-publishers-to-grow
4. Content Personalization
- AI can personalize content to the reader’s preferences, increasing engagement and customer satisfaction. Publishers can use AI algorithms to analyze user data and generate content tailored to the reader’s interests.
- Source: Don. 6 Ways AI Is Helping Digital Publishers To Grow. https://blog.getadmiral.com/6-ways-ai-is-helping-digital-publishers-to-grow
Advantages of AI Tools in the Publishing Industry
5. Content Creation
- Non-fiction books, blog posts, and news articles written by AI are no longer science fiction. This is reality.
- Text content generation tools such as Chat GPT, Jasper or Google Bard can generate articles, news and books.
IMAGE Сontent generation tools
- AI tools such as Dall-E 2 or MidJournay allow users to enter a prompt and their advanced system will generate a unique image matching its description.
- Results can vary in quality but are almost always visually appealing.
Could AI RePLase authors and arts in book creation?
- Editor Alyssa Matesic, which video «How AI/ChatGPT will change book publishing forever” I recommend you watch, emphasizes: "Agents and Publishers stipulate that there are not interested in considering any material generated by Ai”.
Ukrainian publishers experience
- «I want to go to Mars!» - the first book in Ukraine created with the help of ChatGPT and MidJournay by the Kharkiv publishing house Ranok.
Ukrainian Students' Experience
Ukrainian Students' Experience
Ukrainian Students' Experience
Ukrainian Students' Experience
Ukrainian Students' Experience
AN AUDIOBOOKS CREated
By An A.I. Bot.
What are the disadvantages and challenges of AI for publishing?
- High Cost of Implementation
- Over-reliance on AI
- Limitations of AI
- Challenges Regarding Copyright Protection
In conclusion, as the publishing industry continues to develop,
finding solutions to these challenges will be essential to ensure that publishers can continue to create high-quality content and be fairly compensated for their work.
Thank You
mizhenchneko@knu.ua
ReFERENCES
- AI Generated Book Using Amazon KDP and ChatGPT in 2023. https://www.youtube.com/watch?v=mLQNiDqkD-8
- BIG NEWS! AI Copyright and Your KDP Self Published Book. https://www.youtube.com/watch?v=zwTBIWhIKIo
- How AI Is Disrupting The Publishing Industry. https://www.forbes.com/sites/forbesbusinesscouncil/2020/10/20/how-ai-is-disrupting-the-publishing-industry/?sh=75f043345237
- THE FUTURE IMPACT OF ARTIFICIAL INTELLIGENCE ON THE PUBLISHING INDUSTRY BY GOULD FINCH AND FRANKFURTER BUCHMESSE
ReFERENCES
- Tsigaris P, Teixeira da Silva JA. The role of ChatGPT in scholarly editing and publishing. Eur Sci Ed. 2023;49:e101121. https://doi.org/10.3897/ese.2023.e101121
- Alyssa Matesic. How AI/ChatGPT Will Change Book Publishing Forever. https://www.youtube.com/watch?v=FoChK3MLvDQ
Сontent generation tools
СhatGPT or Jasper.ai for text content creation?
Could AI RePLase authors and arts in book creation?
A Children's Book Created
By An A.I. Bot.
Could AI RePLase authors and arts in book creation?
Сontent generation tools
СhatGPT or Jasper.ai for text content creation?
What is Sentiment Analysis?
in publishing
- Sentiment Analysis is a subset of AI that aims to understand the feeling expressed toward a particular topic or issue.
- Sentiment analysis tools can help digital publishers understand the sentiment expressed towards their content and their advertisers, which enables them to create content and run ads that their readers are more likely to engage with.
- Source: Don. 6 Ways AI Is Helping Digital Publishers To Grow. https://blog.getadmiral.com/6-ways-ai-is-helping-digital-publishers-to-grow
EXAMPLES OF The Sentiment Analysis Tools
Brand24 is a media monitoring tool that helps companies monitor their online mentions to take reparative action in real time.
- Source: Hannah Clark. 10 Best Sentiment Analysis Tools In 2023. https://thecxlead.com/tools/best-sentiment-analysis-tools/grow
EXAMPLES OF The Sentiment Analysis Tools
Sociality.io. is a social media monitoring and management tool for publishing content, engaging with audiences, and then listening and reporting on resulting customer buzz.
- Source: Hannah Clark. 10 Best Sentiment Analysis Tools In 2023. https://thecxlead.com/tools/best-sentiment-analysis-tools/grow